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Title Sponsor - Volvo

Logo Volvo Iron Mark 3D
Volvo was founded in Gothenburg, Sweden in 1927, by Gustaf Larson and Assar Gabrielsson. Today the golf sponsorship is shared equally between Volvo Car Group and Volvo Group.

The Volvo Car Group‘s vision is to be the world’s most progressive and desired luxury car brand. Since the first mass-produced Volvo car rolled off the production line in Gothenburg in 1927 a steady stream of cars has been delivered equipped with world-leading innovations. Today, it is one of the most well-known and respected car brands in the world with sales in about 100 countries. The corporate and brand strategy is ”Designed Around You” and puts people at the heart of everything that is done. Volvo cars are characterised by intuitive, human-focused, functional Scandinavian design and good craftsmanship.

The Volvo Group's vision is to become the world leader in sustainable transport solutions. It is one of the world’s leading manufacturers of trucks, buses, construction equipment and marine and industrial engines. The Group also provides complete solutions for financing and service. The Volvo Group, which employs about 115,000 people, has production facilities in 19 countries and sells its products in more than 190 markets.

Volvo Cars and Volvo Group share the same core values; Quality, Safety and Environmental Care.

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